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SaltQuill Professional
Who it's for Workflows What we build How it works FAQ
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Websites & AI automation for professional firms

Booked, briefed and documented, before the first meeting.

We design and build websites for accountants, attorneys, advisors, agents and consultants, then automate what happens next: a consultation booked from a phone, an intake checklist the client actually finishes, and a clear summary waiting for your team.

Built for

  • Accountants
  • Attorneys
  • Financial advisors
  • Insurance agents
  • Real estate
  • Staffing
  • Consultants
An advisor in a suit talking with a client across a table with a laptop and coffee

Fig. 1, sample interface

§ 01Who we build for

Every practice has its own front door.

A tax organizer, a case review, a discovery call, a quote request, a home valuation, a candidate application. We design the site around the first step your clients take, not around a generic template.

A phone calculator, a pen and tax forms in a folder on a white deskFront door: tax organizer

Accountants & tax preparers

Turn searches for a local tax preparer into booked appointments, and get documents in before the deadline rush.

  • Consultation booking per service: personal, small business, bookkeeping
  • Document checklist with upload from a phone
  • Client accounts with Google sign-in

Space for your firm name, location and license details, worded and approved by you.

Two colleagues in suits reviewing a printed document together at an office deskFront door: case review

Attorneys & law firms

Practice-area pages that rank locally, and an inquiry form that starts on the right footing.

  • Case-review request routed by practice area
  • Free or paid consultation booking
  • "No attorney-client relationship yet" notice on every form

Advertising disclaimer slots, bar numbers and jurisdiction notes, worded by your counsel.

An advisor taking notes while talking with a client at a wooden desk with a laptopFront door: discovery call

Financial advisors

A calm, credible site where a prospect books a discovery call before any long form.

  • Discovery-call calendar with a short pre-call questionnaire
  • Client portal sign-in link
  • Resource library with email capture

Review and testimonial areas built to follow your compliance policy.

Two people at a table, one signing a printed form while the other points to a documentFront door: quote request

Insurance agents

Quote requests by line of coverage, with licensing shown for the states you write in.

  • Quote forms per product: auto, home, life, commercial
  • Policy-review call booking
  • Renewal reminders

Name, licensed states and license numbers displayed as your state requires.

A hand holding up house keys with a small house keyring in a bright entrance hallFront door: home valuation

Real estate agents & brokers

Catch sellers and buyers while they are curious, then keep the thread going.

  • Home-valuation and listing inquiry forms
  • Neighborhood pages for local search
  • Showing and buyer-consult booking

Listing feeds connected where your MLS or IDX provider allows it.

A recruiter interviewing a candidate at a small round table by a windowFront door: application

Staffing & recruiting

Two audiences, one site: employers who need people and candidates who want a role.

  • Careers form with résumé upload
  • Employer "request talent" brief
  • Interview and intro-call booking

Candidate and employer submissions kept in separate lists.

Two consultants planning with colorful sticky notes on a dark wallFront door: fit call

Consultants & coaches

A sharp offer page, a discovery-call calendar and follow-up for people not ready today.

  • Discovery call with a short fit questionnaire
  • Guide download in exchange for an email
  • Follow-ups after a call or proposal

LinkedIn and Google ad landing pages that point to the calendar.

§ 02Workflows

What happens after someone lands.

A professional site is a set of small, reliable workflows. Here are four we build, shown as sample interfaces, not real client data.

Consultation booking

From a search result to a calendar invite, on a phone.

A booking calendar that reads your real availability, offers only open slots per service, and confirms on the spot.

  1. The visitor picks a service and a time.
  2. A confirmation email and calendar invite go out automatically.
  3. A reminder with the intake link arrives the day before.
Two people shaking hands across a desk with a clipboard and pen

Client intake & documents

A checklist clients can finish on their lunch break.

Instead of an email asking for "everything", the client sees exactly what is needed, uploads from their phone and watches the list shrink. AI reads what came in and tells your team what is still missing.

  1. The client signs in with Google or email.
  2. They upload each requested item against the checklist.
  3. Your team gets a short summary and an automatic nudge goes out for anything missing.
Two people at a desk with laptops, one making notes on printed papers with a pencil

Client portal

One signed-in place for meetings, documents and messages.

Returning clients sign in with Google and find their next meeting, the documents you shared and your latest message, instead of searching their inbox.

  1. Each client sees only their own account.
  2. You share a document or message, and they get an email to sign in.
  3. Prefer your existing portal? We link to it from a clean sign-in page instead.
Two people working on laptops at a wooden table, one writing in a notebook beside a cup of coffee

Real estate lead capture

Home-valuation requests that arrive complete.

A short, friendly valuation form gathers the address, the basics and the seller's timeline, so the agent calls back with everything in hand. AI drafts the first reply for the agent to approve.

  1. The seller enters an address and a few details in a minute.
  2. The request lands in your inbox and lead list, tagged by source.
  3. A draft reply waits for your approval, and a follow-up reminder is set.
A large white clapboard house with a wraparound porch and a green lawn
§ 03What we build

Websites first, automation right behind.

Two core pieces of work, designed together, with the supporting tools a modern practice needs around them.

Core · 01

Website design & development

A fast, mobile-first site that looks as considered as your work, written around your services and the questions clients actually ask.

  • Service and practice-area pages
  • Team bios with license details
  • Booking, intake and portal links
  • Built and tested at phone width
Core · 02

AI automation

The follow-through that usually depends on someone remembering. Every step is set up around your rules, and nothing goes to a client without your approval unless you choose otherwise.

  1. 01
    An inquiry arrivesFrom a form, the chat or a booking.
  2. 02
    AI reads and sorts itBy service, urgency and the details you need.
  3. 03
    Your team gets a summaryOne short note in your inbox, not a long thread.
  4. 04
    You approve the replyA drafted response, ready to send or edit.
  5. 05
    Follow-ups run on scheduleReminders and nudges until the next step is done.

Booking calendar

Real availability, confirmations and reminders for consultations and intro calls.

Client accounts

Google sign-in so returning clients log in without another password.

SEO & local search

Service and location pages with structured data, built to be found on Google and in Maps.

Google, Meta & LinkedIn ads

Campaigns and landing pages that send paid traffic straight to the booking calendar.

Visitor insights

Microsoft Clarity heatmaps and recordings show where visitors hesitate.

Live chat

A chat window answered by our team during the hours we cover, so the first question gets a reply.

Compliance-aware, not compliance advice. Regulated professions carry rules on advertising, testimonials, specialization claims and license display, and they differ by state and regulator. We build clear places for disclaimers, license details and review policy; your counsel or compliance officer decides the wording. We never invent credentials or reviews.

§ 04How it works

From intro call to live site.

A small team in a meeting by tall office windows, with a laptop and coffee on the tablePlanning session
  1. i.

    Intro call

    Thirty minutes on your practice, your clients and what a good inquiry looks like.

    30 minutes
  2. ii.

    Design preview

    You see your site with your services and your wording before committing to anything.

    Your content
  3. iii.

    Build & automate

    Booking, intake, sign-in, chat, SEO and the AI follow-up wired up and tested on a phone.

    Tested at phone width
  4. iv.

    Launch & grow

    Live on your domain, then local SEO and ads when you are ready for them.

    Your domain
§ 05Questions

Good to know.

Anything else, ask on the intro call or write to saltquill@saltquill.com.

Will my site meet my profession's advertising rules?

Rules vary by profession and state. We include the usual places for disclaimers, license and bar details and review policies, and you or your counsel approve the wording before launch. We do not give legal or compliance advice.

What does the AI automation actually do?

It reads incoming inquiries and documents, sorts them by service and urgency, writes a short summary for your team, drafts replies and runs reminders. We set it up so drafts wait for your approval unless you decide otherwise.

How is client information handled?

Forms and accounts store data in a managed database with access controls on. For very sensitive document exchange, we can link to the portal your firm already uses rather than replace it.

Can I keep my current booking or CRM tool?

Yes. We can embed or link the tools you already use, or provide our own booking calendar and lead list, whichever suits you.

Do you do the SEO and ads too?

Yes. Pages are built SEO-ready with structured data, and we can run Google, Meta and LinkedIn campaigns that point to a landing page and the booking calendar.

Does it work on a phone?

It starts there. Every page is designed and tested at phone width first, with tap-to-call and large buttons.

Where do I start?

Book a 30-minute intro. We will talk through your practice and show you what a site for it could look like.

Re: a website for your practiceSaltQuill Professional

Let the next client book themselves.

Tell us about your practice and the first step your clients take. We will walk through the website and the automation that fit it, in thirty minutes.

CallBook a 30-min intro