SaltQuill TradesThe trades edition of SaltQuill Labs
Websites and AI automation for plumbers, electricians, HVAC, roofers, painters, landscapers, cleaners, remodelers and auto shops. Quote requests with photos, real booking and follow-ups that run on their own.
Sample · quote request
This is what a homeowner fills in on their phone: the job, a couple of photos and a ZIP check. You get the lead with everything attached before you call back.
What needs fixing?
01Who we build for
Each build starts from the workflow your crew already runs. These are the patterns we set up by trade, then tailor in the scoping call.
Emergency and scheduled calls on one site.
Safety and credentials up front.
Seasonal demand, handled calmly.
High-ticket jobs need trust and photos.
Sell the finish, then the schedule.
Recurring work and seasonal projects.
Clear options, repeat bookings.
Long sales cycles, many touchpoints.
Drop-off friendly, trust-led.
02Workflows
Four jobs your site and automations do while you're on a ladder, under a sink or behind the wheel. Every screen below is a sample built to show the flow.
A short multi-step form gets the job type first, then details, then contact info. Customers attach photos straight from their camera roll, so you see the damage before you call back. Try the sample: tap a job, add a photo, enter a ZIP.
Customers pick a real time slot and get a text at every stage, without anyone in the van typing it. You decide the steps and the wording; we wire up the calendar, the messages and the review request at the end.
We set up AI automation that texts back missed calls, asks your intake questions, collects photos and creates a job card, then pings you when something is urgent. It follows rules you approve and hands off to a person whenever it should.
A ZIP checker tells visitors whether you cover them, so out-of-area requests stop eating your evenings. Each town you serve gets its own page with real, specific content and LocalBusiness structured data. No thin copies with only the city name swapped, and no pages for places you don't go.
03Show the finish
Homeowners want to see what you did for someone like them. We build galleries around your real project photos, with drag-to-compare before and afters, filters by job type and a review wall that links back to your Google profile.
04What we build
Website design and development, and AI automation, are the main work. Everything else on the list supports them and runs on the same production stack behind our other builds.
Mobile-first sites that load fast, read clearly on a phone in a driveway and put the call, the quote and the booking one thumb away. Your license, insurance and real project photos where people look for them.
Automations that answer, sort and follow up while your crew works: missed-call text-back, intake questions, reminders, estimate follow-ups and review requests. Built on rules you sign off, with a clear handoff to a person.
05How it works
We scope in writing, show you a working preview early and stay accountable after launch. Fixed fee, and honest if we're not the right fit.
Your trade, service area, busy season and the jobs you want more of.
Pages, forms, calendar rules, automations, timeline and fee, agreed before work starts.
A working preview early, tested on real phones and shaped by your feedback.
Google profile alignment, tracking, ads if you want them, and support afterwards.
Both, and they work best together. The website brings in calls, quotes and bookings; the automations handle the follow-through: missed-call text-backs, intake questions, reminders, estimate follow-ups and review requests. You can start with either.
Yes. The calendar uses availability rules you set, such as working hours, visit length and buffer time, and sends confirmations to the customer and your team.
The site puts a tap-to-call button on every screen and a separate urgent path, so emergencies skip the form. Whether you answer after hours is your call; we can show different messaging by time of day.
Only what you approve. We write the questions, answers and limits with you, including when it should hand off to a person and what it should never promise, such as prices or arrival times you haven't confirmed.
You give us the ZIP codes you serve. Visitors enter theirs and see a clear yes or no. Near-misses can go to a "tell us where you are" message instead.
Yes, in a fixed block that appears across the site. You supply the details; we display them. License rules vary by state and trade, so confirm what applies to you.
We align your site with your profile and set up the tracking. Local Services Ads have their own license, insurance and background-check verification run by Google, and requirements vary by category and location. We can walk you through what you'll need.
Yes. If you already work with a financing provider, we add their application link to quotes and pricing pages. We don't provide financing ourselves.
Every engagement is fixed-fee and quoted in writing after a short conversation, since scope varies by trade. Book a 30-minute intro and you'll have a number without pressure.
07Start here
A 30-minute intro, no pitch deck. Tell us your trade and where you work, and we'll tell you honestly what we'd build.
